KROGER’S FAMILY OF STORES HELP CUSTOMERS SUPPORT THEIR COMMUNITIES THROUGH SALVATION ARMY’S RED KETTLE CAMPAIGN
Bell Ringers Will Be At Stores Throughout The Holidays To Raise Funds.

CINCINNATI, Ohio, November 19, 2007 – The Kroger Co. (NYSE: KR) and its family of stores are once again supporting The Salvation Army’s annual Red Kettle campaign this holiday season. Funds raised through the campaign provide services in more than 5,000 communities across the country.

The campaign also helps provide toys for children, coats for the homeless, food for the hungry and many other social services throughout the year. Approximately 83 cents of every dollar are used to directly assist families in need.

In 2006, Kroger customers and associates contributed $8.1 million to The Salvation Army to fund services in their local communities.

“We thank Kroger and its family of stores for their continuous support of our holiday fund-raising campaign. We appreciate the generosity of Kroger’s customers and associates. Funds raised will be used to serve those in need in the community where the contributions are collected,” said Major George Hood, National Community Relations Secretary for The Salvation Army.

More than 35 million Americans receive assistance from The Salvation Army each year through a broad range of social services. For more information, please visit www.salvationarmyusa.org.

Headquartered in Cincinnati, Ohio, Kroger is one of the nation’s largest retail grocery chains. In 2006, the Company donated $150 million to help hunger relief efforts across the country, raise awareness of breast cancer, and support local schools and organizations in the communities it serves. At the end of the second quarter of fiscal 2007, the Company operated (either directly or through its subsidiaries) 2,491 supermarkets and multi-department stores in 31 states under two dozen local banners including Kroger and Kroger Marketplace, Ralphs, Fred Meyer, Food 4 Less, King Soopers, Smith’s and Smith’s Marketplace, Fry’s and Fry’s Marketplace, Dillons and Dillons Marketplace, QFC and City Market. Kroger also operated (either directly or through subsidiaries, franchise agreements, or operating agreements) 780 convenience stores, 406 fine jewelry stores, 664 supermarket fuel centers and 42 food processing plants. For more information about Kroger, please visit our web site at www.kroger.com.

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