Retail Vendors
Supplier Item Data Responsibilities
Kroger requires all suppliers to provide information about products sold in any Kroger format.
Kroger partners with 1WorldSync, an industry leader in global product data management for omnichannel commerce, to receive product content from their supplier community. Suppliers can use the Kroger Vendor Item Portal (VIP), which is integrated with the Global Data Synchronization (GDSN). VIP facilitates the process required to submit and maintain item data by storing characteristics, or “attributes” of items sold.
Visit the Kroger / 1WorldSync webpage for more information about registering for the Vendor Item Portal – the tool for item submission. Be sure to allow sufficient time (at least a week) for your company’s registration request to process and receipt of access information. Still have questions?
For questions regarding Registration for Vendor Item Portal (VIP), contact 1WorldSync: KrogerRegistration@1worldsync.com
For technical issues email: technicalsupport@1worldsync.com or 866-280-4013
For Kroger VIP Item Submission (errors occurring once in VIP and cannot resolve) contact the Kroger Supplier Engagement Group:
- ItemMDMVIP@kroger.com
- US: 1-844-277-6165 / International: +011 513-387-1140
Hours: 8:00AM to 6:00PM ET Mon-Fri
Kroger utilizes WERCSmart by Underwriters Laboratory (UL) to help manage regulatory compliance requirements. Our suppliers must carefully read Kroger’s WERCs Supplier letter and register affected products at https://www.ulwercsmart.com.
To avoid an item setup delay, we recommend registering the item with WERCS prior to setting it up with Kroger. Items that require a WERCS assessment will not complete item setup until the WERCS assessment is completed.
This requirement includes existing products previously sold to Kroger as well as new products. Please contact wercsinfo@kroger.com with any questions.
Classes of products requiring registration in WERCS include the following. This list is not exhaustive; contact wercsinfo@kroger.com if you are unsure whether your product should be registered.
Aerosol
Item contains compressed gas or propellant
Battery or Battery Containing
Item is a battery, contains a battery, or has a battery packed with it
Electronic
Item has a cord, a circuit board, or contains lights
Flammable or combustible
As defined by OSHA, DOT, or NFPA
Light bulb
Contains or is a light bulb (except incandescent)
Non Food Chemical-containing
e.g., detergents, soaps, cleaners, garden chemicals, air fresheners, candles, etc. –Item can be liquid, powder, gel, or paste
OTC Pharmaceutical or Nutritional Supplement
e.g., vitamins and supplements, energy/nutrition bars, meal replacements, wipes, medicated patches, contraceptive foam, nicotine-containing products. Anything with a Drug Facts or Supplement Facts label.
Personal Care Product
e.g., cosmetics, hair care, bath, oral hygiene, foot care, sun care, etc.
